Challenge / Goal
MyLabel produces textile labels and print products. For the company, we designed a label company website that organizes these products into categories. The goal was a trustworthy, mobile-friendly and manageable online presence for labels, textiles and print.
We set three priorities. First, visitors should reach product information quickly. Second, the site should strengthen the brand’s professional image. Finally, the calls to action had to be clear, because the site leads visitors to request a quote.
Approach to the label company website
We planned the page architecture, content hierarchy and visual language around what label and textile buyers expect. A buyer often knows the type of label they need but not where to find it. Therefore, we grouped the textile labels and print products into categories, and each path ends with a quote request.
We also designed the desktop and mobile experiences together. In addition, a manageable WordPress foundation, performance and SEO requirements were part of the project from the start. As a result, the team can keep the product categories up to date.
Services Provided
This project combined our web design and WordPress development services:
- Web Design & WordPress Development
- Mobile-friendly interface design
- SEO-friendly content and page structure
- A foundation that’s easy to manage after launch
In practice, the SEO-friendly structure helps buyers find each product category in search. Meanwhile, the mobile-friendly interface keeps the quote request easy to use on a phone. Also, the WordPress foundation lets the team add products after launch.
Outcome & Impact of the label company website
By the end of the project, MyLabel had a more organized, trustworthy and accessible online presence. Its products are now easy to browse, and the quote request is never far away.
The reference mockup shows the desktop and mobile views side by side. In this way, you can see how the label company website works across devices. You can visit the live site at mylabel.com.tr.
