Challenge / Goal
The Toprak Fight Club website is a sports club website that we designed to present the club’s disciplines and identity. The goal was a trustworthy, mobile-friendly and manageable online presence for the club.
We set three priorities. First, visitors should reach information about the disciplines quickly. Second, the site should strengthen the club’s professional image. Finally, the calls to action had to be clear, so new members know how to get in touch.
Approach to the Toprak Fight Club website
We planned the page architecture, content hierarchy and visual language around what people expect from a sports club. Above all, a fight club needs a site with energy. Therefore, we gave the club identity an energetic visual language, while the disciplines stay easy to browse.
We also designed the desktop and mobile experiences together. In addition, a manageable WordPress foundation, performance and SEO requirements were part of the project from the start. As a result, the club can update its content without help from a developer.
Services Provided
This project combined our web design and WordPress development services:
- Web Design & WordPress Development
- Mobile-friendly interface design
- SEO-friendly content and page structure
- A foundation that’s easy to manage after launch
Each item serves the club. For example, the mobile-friendly interface suits visitors who browse on their phones, and the SEO-friendly structure helps people find the disciplines in search. Also, the team can manage the site after launch.
Outcome & Impact of the Toprak Fight Club website
By the end of the project, Toprak Fight Club had a more organized, trustworthy and accessible online presence. Its disciplines and its identity now come across with the same energy.
The reference mockup shows the desktop and mobile views side by side. That way, you can see how the Toprak Fight Club website looks on each device. You can visit the live site at toprakfightclub.com.tr.
