Blog

Notes, guides and what we've learned in the studio.

We share what we’ve learned in the field about branding, web, software and print — in plain language.

A corporate identity set of business cards, letterhead, envelopes and color cards

2 Apr 20248 min read

Corporate Identity Design: What to Get Right

Consistency is the most important thing in corporate identity design. Logo, color system, stationery, social media templates and digital interfaces should share one brand character, protected by a guideline.

Read article

Brand & Identity

19 Mar 20248 min read

Why Brand Identity Matters

Brand identity is much more than a logo. When color, typography, visual language, tone of voice and application standards come together, a brand becomes more memorable, trustworthy and professional.

Read article

Notes, guides and what we've learned in the studio.

Posts

Corporate Identity Design: What to Get Right

Why Brand Identity Matters

Tell us about your project.