Artsution® — 360° design & technology studio
Blog
We share what we’ve learned in the field about branding, web, software and print — in plain language.
Infrastructure & ServersA server is an always-on computer that provides services to other devices. We explain the differences between physical, virtual and cloud servers, who is responsible for management, and how to choose.
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Packaging & PrintA print-ready file is one the printer can print without further fixes. This article explains CMYK, bleed, safe area, resolution, fonts and PDF/X in plain language.
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Web DesignA user interface (UI) is the layer people see and touch: buttons, colors, typefaces, spacing and layout. In this post we explain how UI affects your business and how it differs from UX.
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Infrastructure & ServersWeb hosting keeps your site's files and database on a server that runs 24/7. We explain how shared hosting works, where its limits are and when it stops being enough.
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Packaging & PrintTechnical product catalogs need clean design, the right information hierarchy and readable tables. When features, applications and comparison data are structured well, a catalog becomes a powerful sales tool.
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Web DesignUser experience (UX) is everything a person experiences each time they interact with your site or brand. We explain the difference between a pretty website and one that actually works.
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Infrastructure & ServersDNS is the system that turns your domain name into the addresses of the servers that host your website and email. We explain record types, TTL and the DNS mistakes businesses make most often.
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Infrastructure & ServersA domain name is your website's address on the internet, and you never buy it outright: you register it for a set period. We explain extensions, .com.tr rules, renewals and transfers in plain language.
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Packaging & PrintIn packaging design, prepress discipline matters as much as creative appeal. If die lines, bleed, color profiles, barcodes and product information are not right, a good design can cause problems in production.
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Brand & IdentityA logo is a single mark that identifies your brand; a corporate identity is the system of colors, typefaces, visual language and usage rules that keeps that mark consistent everywhere.
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Brand & IdentityRaster images are made of pixels; vector images are made of mathematical lines and curves. We explain the difference, the file types and why your logo should be a vector, from a business point of view.
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Web DesignBefore you commission a corporate website, settle your goals, content, domain and hosting ownership, mobile speed, SEO, data protection and maintenance. The questions to ask before you request a quote.
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